An enriching user experience will set your website
apart from others. But what is an enriching user experience and how to ensure
it? This guideline, with some tips and tools, can shed lights on the subject.
What makes user experience meaningful and enriching?
Talk to a
Professional: Developing a website
requires having profound knowledge of programming languages and other technical
resources that not all are endowed with. A website is just like a sales funnel
that influences the customers to go through the sales process. The challenge is
to create it appealing and offer a great user experience. For that to achieve,
approach a web development company in
Kolkata.
Prioritize Call-to-Action:For visitors, playing around call-to-action buttons is a common behavioural pattern. To optimize user experience, it’s necessary to figure out the numero uno action that is a priority for your business. Once you are confident of users’ action, you can incorporate few approaches to see what works best.
Test and
Monitor:If possible, install a tool to capture live on-site
behaviour of your website users. It’s a way to identify the troubles if they
have any as well as what they think about your products and/or services and if
they are doing anything numerically.
Trackthe Trends: Track the trends to understand users’ on-site
behaviour. You can now have some wonderful tools that come with scroll maps,
visual heat maps to give vital information about what the users do and where
they click. By keeping a track of their behaviours, you can make necessary
changes in your website and increase visit-to-action conversions.
Incorporate
Responsive Web Design Features:Responsive
website design is a trend these days for right reasons. It ensures an optimal
user experience for your website visitors. Responsive website design is based
on some fundamentals such as, resizing, panning, scrolling etc to maximize user
experience across different devices.
Make It Social:Include in your website pages the links to your social
media network accounts. It will help you and your users stay connected to each
other. Social media network provides a bigger and better platform for
interaction and thus, will help you promote your business and brand to a wider
circle of potential customers.
Try Testing: You have multiple high-end tools at your disposal to
enhance user experience. However, nothing works like old-fashioned testing.
In-person testing of your website’s usability is the best way to ensure that it
will take user experience to an optimum level. You can definitely cross check
with other things that are actually offering you a high level quality in every
arena.
Don’t Overwhelm
Users with Data Entry:Asking users to
input a great deal of information before an app use is asking too much from
them. Instead, adopt a “drip” methodology. Ask the users to enter 30 bits of
data over 30 days instead of asking them doing it in 30 minutes. All these
things are needed to be taken with precision and perseverance. All you need
here is the perfect action from every way round.
Final Words
In addition to these tools, you need to focus on
customer survey and educating customers to feel the pulse of their likes,
dislikes and what they expect from your website. Compile all the details and
strategize a method to maximize experience of your website users.